/* Ricardo Espinoza · comunicación viral + el sistema de IA debajo */
:root{
  --bg:#0a0a0c; --bg2:#121216; --bg3:#1a1a20; --line:rgba(255,255,255,.09);
  --tx:#f3efe8; --mut:#a29d95; --dim:#6d6962;
  --acc:#ff4d2e; --acc2:#ffb23f; --accG:linear-gradient(100deg,#ff4d2e 0%,#ff8a2a 55%,#ffb23f 100%);
  --deep:#050d1a; --deep2:#0a1a30; --cy:#4fd8ff; --cy2:#7c8cff;
  --r:22px; --pad:clamp(20px,5vw,72px); --max:1180px;
  --fd:"Archivo",system-ui,sans-serif; --fs:"Instrument Serif",Georgia,serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:auto;-webkit-text-size-adjust:100%}
body{background:var(--bg);color:var(--tx);font-family:var(--fd);font-size:17px;line-height:1.6;overflow-x:hidden;-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;cursor:pointer}
ul,ol{list-style:none}
strong,b{font-weight:700;color:#fff}
em{font-family:var(--fs);font-style:italic;font-weight:400;letter-spacing:0;background:var(--accG);-webkit-background-clip:text;background-clip:text;color:transparent;padding-right:.06em}
svg.lucide{width:1.1em;height:1.1em;stroke-width:2;flex:none}
::selection{background:var(--acc);color:#fff}
:focus-visible{outline:2px solid var(--acc2);outline-offset:3px;border-radius:8px}

.grain{position:fixed;inset:-50%;z-index:100;pointer-events:none;opacity:.05;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E")}

/* ---------- tipografía ---------- */
h1,h2,h3{font-family:var(--fd);font-stretch:112%;line-height:1.02;letter-spacing:-.025em;font-weight:850}
h1{font-size:clamp(44px,6.3vw,92px);font-stretch:106%}
h2{font-size:clamp(34px,5.4vw,72px)}
h3{font-size:clamp(20px,2vw,24px);font-stretch:105%;letter-spacing:-.01em;line-height:1.15;font-weight:780}
h1 em,h2 em{font-size:1.08em;letter-spacing:-.01em}
.kicker{display:inline-flex;align-items:center;gap:10px;font-size:13px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--acc2);margin-bottom:22px}
.kicker .dot{width:8px;height:8px;border-radius:50%;background:var(--acc);box-shadow:0 0 0 0 rgba(255,77,46,.6);animation:ping 1.8s infinite}
@keyframes ping{70%{box-shadow:0 0 0 10px rgba(255,77,46,0)}100%{box-shadow:0 0 0 0 rgba(255,77,46,0)}}
.lead{font-size:clamp(17px,1.5vw,20px);color:var(--mut);max-width:640px}
.lead strong{color:var(--tx)}
.center{text-align:center;margin-inline:auto}

/* ---------- botones ---------- */
.btn{display:inline-flex;align-items:center;gap:10px;padding:16px 26px;border-radius:999px;background:var(--accG);color:#140703;font-weight:780;font-size:16px;letter-spacing:-.005em;box-shadow:0 10px 40px -12px rgba(255,77,46,.7);transition:transform .25s,box-shadow .25s}
.btn:hover{transform:translateY(-2px);box-shadow:0 16px 50px -12px rgba(255,77,46,.9)}
.btn--ghost{background:rgba(255,255,255,.04);color:var(--tx);border:1px solid var(--line);box-shadow:none}
.btn--ghost:hover{background:rgba(255,255,255,.09);box-shadow:none}
.btn--sm{padding:11px 18px;font-size:14px}
.btn--lg{padding:20px 34px;font-size:18px}

/* ---------- nav ---------- */
.nav{position:fixed;top:14px;left:50%;transform:translateX(-50%);z-index:50;width:min(calc(100% - 24px),var(--max));display:flex;align-items:center;justify-content:space-between;gap:16px;padding:10px 10px 10px 16px;border-radius:999px;background:rgba(14,14,18,.6);backdrop-filter:blur(16px) saturate(1.4);-webkit-backdrop-filter:blur(16px) saturate(1.4);border:1px solid var(--line);transition:background .3s}
.nav.solid{background:rgba(10,10,12,.88)}
.brand{display:flex;align-items:center;gap:10px;font-size:16px;font-weight:600;white-space:nowrap}
.brand b{font-weight:850}
.mono{width:34px;height:34px}
.mono rect{fill:#141418;stroke:rgba(255,255,255,.14)}
.mono text{font:900 15px var(--fd);font-stretch:120%;fill:var(--acc);letter-spacing:-.04em}
.nav__links{display:flex;gap:4px}
.nav__links a{padding:8px 14px;border-radius:999px;font-size:14px;color:var(--mut);transition:color .2s,background .2s}
.nav__links a:hover{color:var(--tx);background:rgba(255,255,255,.06)}

/* ---------- hero ---------- */
.hero{position:relative;min-height:100svh;display:grid;grid-template-columns:1.3fr .7fr;align-items:center;gap:48px;padding:130px var(--pad) 80px;max-width:1400px;margin:0 auto}
.hero__bg{position:absolute;inset:0;z-index:-1;overflow:hidden}
.glow{position:absolute;border-radius:50%;filter:blur(90px);opacity:.55}
.hero .g1{width:520px;height:520px;background:#ff4d2e;top:-160px;right:-80px;opacity:.28}
.hero .g2{width:460px;height:460px;background:#4fd8ff;bottom:-220px;left:-160px;opacity:.14}
.lines{position:absolute;inset:0;background-image:linear-gradient(var(--line) 1px,transparent 1px),linear-gradient(90deg,var(--line) 1px,transparent 1px);background-size:72px 72px;mask-image:radial-gradient(ellipse at 60% 40%,#000 0%,transparent 70%);-webkit-mask-image:radial-gradient(ellipse at 60% 40%,#000 0%,transparent 70%);opacity:.6}
.hero__txt h1{margin-bottom:26px}
.hero__txt .lead{margin-bottom:34px}
.hero__cta{display:flex;flex-wrap:wrap;gap:12px}
.hero__cta.center{justify-content:center}
.promesa{display:inline-flex;align-items:flex-start;gap:12px;margin-top:34px;padding:14px 18px;border-radius:16px;border:1px dashed rgba(255,178,63,.4);background:rgba(255,178,63,.05);font-size:15px;color:var(--mut);max-width:560px;transition:background .2s}
.promesa:hover{background:rgba(255,178,63,.1)}
.promesa svg{color:var(--acc2);margin-top:3px}

/* reel */
.hero__media{position:relative;display:grid;place-items:center}
.reel{position:relative;width:min(330px,78vw);aspect-ratio:9/16;border-radius:34px;overflow:hidden;background:#0d0d10;border:1px solid rgba(255,255,255,.12);box-shadow:0 40px 120px -30px rgba(255,77,46,.45),0 0 0 8px #111115,0 0 0 9px rgba(255,255,255,.08)}
.reel__bg{position:absolute;inset:0;background:radial-gradient(120% 80% at 50% 0%,#2a1410 0%,#0d0d10 60%)}
.reel__bg i{position:absolute;border-radius:50%;filter:blur(40px)}
.reel__bg i:nth-child(1){width:70%;height:40%;left:-10%;top:12%;background:#ff4d2e;opacity:.35;animation:drift 9s ease-in-out infinite alternate}
.reel__bg i:nth-child(2){width:60%;height:35%;right:-15%;top:40%;background:#ffb23f;opacity:.22;animation:drift 11s ease-in-out infinite alternate-reverse}
.reel__bg i:nth-child(3){width:80%;height:30%;left:10%;bottom:-5%;background:#4fd8ff;opacity:.16;animation:drift 13s ease-in-out infinite alternate}
@keyframes drift{to{transform:translate(18%,10%) scale(1.15)}}
.reel__ric{position:absolute;left:50%;bottom:4%;height:86%;width:auto;max-width:none;transform:translateX(-52%);z-index:1;filter:drop-shadow(0 20px 40px rgba(0,0,0,.5))}
.reel__shade{position:absolute;inset:0;z-index:2;background:linear-gradient(180deg,rgba(13,13,16,.35) 0%,transparent 22%,transparent 48%,rgba(13,13,16,.82) 78%,#0d0d10 100%)}
.reel__bar{position:absolute;top:14px;left:14px;right:14px;height:3px;border-radius:3px;background:rgba(255,255,255,.18);z-index:3;overflow:hidden}
.reel__bar i{display:block;height:100%;width:0;background:#fff}
.reel__sub{position:absolute;left:18px;right:62px;top:auto;bottom:150px;z-index:3;font-weight:900;font-stretch:110%;font-size:clamp(24px,2.5vw,32px);line-height:1.02;letter-spacing:-.03em;text-transform:uppercase;text-shadow:0 4px 24px rgba(0,0,0,.5)}
.reel__sub span{display:inline-block}
.reel__sub .hl{color:#140703;background:var(--acc2);padding:0 .14em;border-radius:6px}
.reel__side{position:absolute;right:10px;bottom:90px;z-index:3;display:flex;flex-direction:column;gap:16px;align-items:center}
.reel__side li{display:flex;flex-direction:column;align-items:center;gap:3px}
.reel__side svg{width:26px;height:26px}
.reel__side li:first-child svg{fill:var(--acc);stroke:var(--acc)}
.reel__side small{font-size:11px;font-weight:700}
.reel__foot{position:absolute;left:14px;bottom:22px;z-index:3;display:flex;align-items:center;gap:8px;font-size:13px}
.av{display:grid;place-items:center;width:30px;height:30px;border-radius:50%;background:var(--accG);color:#140703;font-weight:900;font-size:11px;font-stretch:120%;flex:none}
.pill{border:1px solid rgba(255,255,255,.5);border-radius:8px;padding:2px 9px;font-size:12px;font-weight:700}
.reel__coms{position:absolute;left:12px;right:60px;bottom:62px;z-index:3;display:flex;flex-direction:column;gap:6px;pointer-events:none}
.com{align-self:flex-start;display:flex;align-items:center;gap:7px;padding:6px 10px 6px 6px;border-radius:14px;background:rgba(0,0,0,.45);backdrop-filter:blur(8px);font-size:12px;animation:comIn .45s cubic-bezier(.2,.9,.3,1.3) both}
.com .av{width:20px;height:20px;font-size:8px;background:#2b2b33;color:#fff}
.com b{color:var(--acc2);letter-spacing:.04em}
.com.out{animation:comOut .4s ease forwards}
@keyframes comIn{from{opacity:0;transform:translateY(12px) scale(.9)}}
@keyframes comOut{to{opacity:0;transform:translateY(-10px)}}
.chip{position:absolute;display:flex;align-items:center;gap:10px;padding:10px 14px 10px 10px;border-radius:16px;background:rgba(20,20,26,.78);backdrop-filter:blur(14px);border:1px solid var(--line);font-size:13px;line-height:1.25;box-shadow:0 20px 50px -20px #000;animation:float 6s ease-in-out infinite}
.chip>svg{width:34px;height:34px;padding:8px;border-radius:11px;background:rgba(79,216,255,.12);color:var(--cy)}
.chip small{display:block;color:var(--mut)}
.chip.c1{top:9%;left:-6%}
.chip.c2{top:27%;right:-10%;animation-delay:-2s}
.chip.c2>svg{background:rgba(255,77,46,.14);color:var(--acc)}
.chip.c3{bottom:-3%;left:-8%;animation-delay:-4s}
.chip.c3>svg{background:rgba(255,178,63,.14);color:var(--acc2)}
@keyframes float{50%{transform:translateY(-10px)}}

/* ---------- secciones ---------- */
.sec{position:relative;padding:clamp(90px,12vw,150px) var(--pad);max-width:var(--max);margin:0 auto}
.head{margin-bottom:56px;max-width:860px}
.head h2{margin-bottom:22px}

/* golpe */
.golpe{text-align:center}
.big{font-weight:850;font-stretch:115%;font-size:clamp(34px,6vw,84px);line-height:1.04;letter-spacing:-.03em;max-width:1050px;margin:0 auto 70px}
.big .w{display:inline-block;opacity:.12;transition:opacity .3s}
.big .w.on{opacity:1}
.loops{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-bottom:60px;text-align:left}
.loop{padding:28px;border-radius:var(--r);background:var(--bg2);border:1px solid var(--line);position:relative;overflow:hidden}
.loop::after{content:"";position:absolute;left:0;top:0;height:3px;width:100%;background:var(--accG);transform:scaleX(.18);transform-origin:left;transition:transform .6s}
.loop:hover::after{transform:scaleX(1)}
.loop .n{display:block;font-weight:900;font-stretch:120%;color:var(--dim);font-size:14px;margin-bottom:14px;letter-spacing:.06em}
.loop p{color:var(--mut);font-size:18px;line-height:1.45}
.loop b{color:var(--tx)}

/* quién */
.quien{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(36px,6vw,90px);align-items:center}
.foto{position:relative;aspect-ratio:4/5;border-radius:28px;overflow:hidden;background:radial-gradient(120% 90% at 30% 10%,#3a1a12 0%,#141418 55%,#0b0b0e 100%);border:1px solid var(--line);display:grid;place-items:center}
.foto img{position:absolute;left:50%;top:7%;width:68%;height:auto;max-width:none;transform:translateX(-50%);filter:drop-shadow(0 30px 50px rgba(0,0,0,.55))}
.foto.has .foto__mono{display:block;position:absolute;top:4%;opacity:.35}
.foto::before{content:"";position:absolute;inset:0;background:repeating-linear-gradient(135deg,rgba(255,255,255,.025) 0 2px,transparent 2px 14px)}
.foto__mono{font-weight:900;font-stretch:125%;font-size:clamp(120px,16vw,210px);letter-spacing:-.06em;background:var(--accG);-webkit-background-clip:text;background-clip:text;color:transparent;opacity:.9;position:relative}
.foto::after{content:"";position:absolute;inset:auto 0 0 0;height:38%;background:linear-gradient(180deg,transparent,#0b0b0e 85%);z-index:1}
.foto__tag{z-index:2;position:absolute;left:16px;bottom:16px;right:16px;display:flex;align-items:center;gap:10px;padding:12px 14px;border-radius:14px;background:rgba(10,10,12,.72);backdrop-filter:blur(12px);border:1px solid var(--line);font-size:14px;font-weight:700}
.foto__tag svg{color:var(--acc)}
.quien__txt h2{margin-bottom:28px}
.quien__txt p{color:var(--mut);margin-bottom:18px;max-width:620px}
.tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:28px}
.tags li{display:inline-flex;align-items:center;gap:8px;padding:9px 14px;border-radius:999px;border:1px solid var(--line);background:rgba(255,255,255,.03);font-size:14px;font-weight:600}
.tags svg{color:var(--acc2)}

/* en escena */
.gal{display:grid;grid-template-columns:repeat(3,1fr);grid-auto-rows:clamp(170px,17vw,240px);gap:12px}
.gal figure{position:relative;overflow:hidden;border-radius:20px;border:1px solid var(--line);background:var(--bg2)}
.gal img{width:100%;height:100%;object-fit:cover;transition:transform .8s cubic-bezier(.2,.8,.2,1)}
.gal figure:hover img{transform:scale(1.05)}
.gal figure::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,transparent 55%,rgba(10,10,12,.78));pointer-events:none}
.gal figcaption{position:absolute;left:14px;bottom:12px;z-index:1;display:flex;align-items:center;gap:8px;font-size:14px;font-weight:700}
.gal figcaption svg{color:var(--acc2)}
.g1{grid-column:span 2;grid-row:span 2}.g3{grid-row:span 2}
.g1 img{object-position:40% 50%}.g3 img{object-position:50% 40%}

/* método */
.nc{padding:clamp(20px,3vw,36px);border-radius:28px;background:var(--bg2);border:1px solid var(--line)}
.nc__track{position:relative;display:flex;gap:4px;height:74px}
.nc__track button{flex:var(--w) 1 0;min-width:0;border-radius:12px;background:var(--bg3);border:1px solid var(--line);display:flex;align-items:flex-end;padding:10px;text-align:left;font-size:12px;font-weight:700;color:var(--mut);line-height:1.15;overflow:hidden;transition:background .3s,color .3s,border-color .3s}
.nc__track button span{display:block;overflow:hidden;text-overflow:ellipsis}
.nc__track button:hover{color:var(--tx)}
.nc__track button.on{background:linear-gradient(160deg,rgba(255,77,46,.32),rgba(255,178,63,.14));border-color:rgba(255,120,60,.6);color:#fff}
.nc__track button.done{background:rgba(255,77,46,.1);color:var(--tx)}
.nc__head{position:absolute;top:-6px;bottom:-6px;width:2px;left:0;background:#fff;border-radius:2px;box-shadow:0 0 14px #fff;pointer-events:none;opacity:0;transition:opacity .3s}
.nc.playing .nc__head{opacity:1}
.nc__scale{display:flex;justify-content:space-between;font-size:12px;color:var(--dim);margin:10px 2px 34px;font-variant-numeric:tabular-nums}
.nc__body{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(24px,4vw,56px)}
.nc__num{font-size:13px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--acc);margin-bottom:10px}
.nc__info h3{font-size:clamp(28px,3.4vw,44px);font-stretch:112%;margin-bottom:14px}
.nc__info>p{color:var(--mut)}
.nc__how{display:flex;gap:10px;margin:18px 0 26px;padding:14px 16px;border-radius:14px;background:rgba(255,255,255,.03);border:1px solid var(--line);font-size:15px;color:var(--tx)!important}
.nc__how svg{color:var(--acc2);margin-top:4px}
.nc__label{display:flex;align-items:center;gap:8px;font-size:13px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--dim);margin-bottom:14px}
.nc__script ol{display:flex;flex-direction:column;gap:6px}
.nc__script li{padding:10px 14px;border-radius:12px;font-size:16px;line-height:1.45;color:var(--dim);border-left:2px solid transparent;transition:color .3s,background .3s,border-color .3s;cursor:pointer}
.nc__script li.on{color:#fff;background:rgba(255,77,46,.08);border-left-color:var(--acc)}
.nc__script li.done{color:var(--mut)}
.nc__script li b{color:var(--acc2)}

/* niveles */
.niv{display:grid;grid-template-columns:1fr 1fr;gap:clamp(20px,3vw,40px);align-items:stretch}
.niv__stairs{display:flex;align-items:flex-end;gap:8px;min-height:420px}
.niv__stairs button{flex:1;height:calc(var(--h) * 19%);min-height:96px;border-radius:16px 16px 10px 10px;background:var(--bg2);border:1px solid var(--line);display:flex;flex-direction:column;justify-content:space-between;align-items:flex-start;padding:14px 12px;text-align:left;transition:background .3s,border-color .3s,transform .3s}
.niv__stairs button b{font-size:clamp(28px,3vw,40px);font-weight:900;font-stretch:120%;line-height:1;color:var(--dim);transition:color .3s}
.niv__stairs button span{font-size:12.5px;line-height:1.2;color:var(--mut);font-weight:600}
.niv__stairs button:hover{transform:translateY(-4px)}
.niv__stairs button.on{background:linear-gradient(180deg,rgba(255,77,46,.36),rgba(255,77,46,.06));border-color:rgba(255,120,60,.6)}
.niv__stairs button.on b{color:#fff}
.niv__stairs button.on span{color:#fff}
.niv__card{padding:clamp(24px,3vw,36px);border-radius:28px;background:var(--bg2);border:1px solid var(--line);display:flex;flex-direction:column}
.niv__q{font-family:var(--fs);font-style:italic;font-size:clamp(30px,3.4vw,44px);line-height:1.1;margin-bottom:26px;color:#fff}
.niv__card dl{display:grid;gap:12px}
.niv__card dl>div{padding:14px 16px;border-radius:14px;background:rgba(255,255,255,.03);border:1px solid var(--line)}
.niv__card dt{display:flex;align-items:center;gap:8px;font-size:12px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--acc2);margin-bottom:4px}
.niv__card dd{color:var(--tx);font-size:16px;line-height:1.45}
.niv__card.swap{animation:swap .45s ease}
@keyframes swap{from{opacity:.2;transform:translateY(8px)}}

/* iceberg */
.sistema{position:relative;margin-top:40px}
.sup{max-width:var(--max);margin:0 auto;padding:40px var(--pad) 60px;text-align:center}
.sup h2{margin-bottom:24px}
.sup__list{display:flex;justify-content:center;flex-wrap:wrap;gap:10px}
.sup__list li{padding:9px 16px;border-radius:999px;background:rgba(255,77,46,.1);border:1px solid rgba(255,77,46,.3);font-size:14px;font-weight:700}
.agua{height:80px;margin-bottom:-1px}
.agua svg{width:100%;height:100%;display:block}
.agua path{fill:var(--deep2)}
.fondo{background:linear-gradient(180deg,var(--deep2) 0%,var(--deep) 60%,var(--bg) 100%);padding:60px var(--pad) clamp(100px,12vw,160px);text-align:center;position:relative;overflow:hidden}
.fondo::before{content:"";position:absolute;inset:0;background:radial-gradient(50% 40% at 50% 0%,rgba(79,216,255,.18),transparent 70%);pointer-events:none}
.fondo .kicker{color:var(--cy)}
.fondo h2 em{background:linear-gradient(100deg,#4fd8ff,#7c8cff);-webkit-background-clip:text;background-clip:text}
.fondo h2{margin-bottom:22px}
.fondo .lead{margin:0 auto 64px}
.capas{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;max-width:var(--max);margin:0 auto;text-align:left;position:relative}
.capa{padding:30px;border-radius:var(--r);background:rgba(10,26,48,.55);border:1px solid rgba(79,216,255,.16);backdrop-filter:blur(8px);transition:border-color .3s,transform .3s}
.capa:hover{border-color:rgba(79,216,255,.45);transform:translateY(-4px)}
.capa__ico{display:grid;place-items:center;width:52px;height:52px;border-radius:16px;background:rgba(79,216,255,.12);color:var(--cy);margin-bottom:22px}
.capa__ico svg{width:26px;height:26px}
.capa__n{font-size:12px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--cy);margin-bottom:6px}
.capa h3{font-size:26px;margin-bottom:10px}
.capa__h{color:var(--tx);font-size:16px;margin-bottom:18px}
.capa ul{display:grid;gap:10px}
.capa li{display:flex;gap:10px;color:var(--mut);font-size:15px;line-height:1.45}
.capa li svg{color:var(--cy);margin-top:3px}

/* demo */
.demo__grid{display:grid;grid-template-columns:minmax(0,380px) 1fr;gap:clamp(24px,4vw,60px);align-items:start;justify-content:center}
.phone{border-radius:34px;background:#0e0e12;border:1px solid rgba(255,255,255,.12);box-shadow:0 0 0 7px #141418,0 40px 100px -40px rgba(255,77,46,.4);overflow:hidden;display:flex;flex-direction:column;height:620px}
.phone__top{display:flex;align-items:center;gap:10px;padding:18px 16px 14px;border-bottom:1px solid var(--line);background:#121217}
.phone__top small{display:flex;align-items:center;gap:6px;color:var(--mut);font-size:12px}
.livedot{width:7px;height:7px;border-radius:50%;background:#2fd574}
.phone__body{flex:1;overflow-y:auto;padding:16px 14px;display:flex;flex-direction:column;gap:8px;scroll-behavior:smooth}
.msg{max-width:84%;padding:10px 13px;border-radius:18px;font-size:14.5px;line-height:1.42;animation:comIn .35s cubic-bezier(.2,.9,.3,1.2) both}
.msg.bot{align-self:flex-start;background:#1d1d24;border-bottom-left-radius:6px}
.msg.yo{align-self:flex-end;background:var(--accG);color:#160803;font-weight:600;border-bottom-right-radius:6px}
.msg.sys{align-self:center;background:none;color:var(--dim);font-size:12px;padding:4px}
.msg.file{display:flex;gap:10px;align-items:center}
.msg.file svg{width:30px;height:30px;padding:6px;border-radius:9px;background:rgba(255,178,63,.15);color:var(--acc2)}
.typing{align-self:flex-start;display:flex;gap:4px;padding:13px 14px;border-radius:18px;background:#1d1d24}
.typing i{width:6px;height:6px;border-radius:50%;background:var(--mut);animation:tp 1s infinite}
.typing i:nth-child(2){animation-delay:.15s}.typing i:nth-child(3){animation-delay:.3s}
@keyframes tp{50%{opacity:.25;transform:translateY(-3px)}}
.phone__chips{display:flex;flex-wrap:wrap;gap:6px;padding:12px;border-top:1px solid var(--line);min-height:62px;background:#121217}
.phone__chips button{padding:9px 13px;border-radius:999px;border:1px solid rgba(255,120,60,.5);color:#ffd2c4;font-size:13.5px;font-weight:600;transition:background .2s}
.phone__chips button:hover{background:rgba(255,77,46,.15)}
.crm{padding:clamp(22px,3vw,32px);border-radius:28px;background:var(--bg2);border:1px solid var(--line)}
.crm__t{display:flex;align-items:center;gap:8px;font-size:13px;font-weight:800;letter-spacing:.12em;text-transform:uppercase;color:var(--dim);margin-bottom:16px}
.crm__card{padding:18px;border-radius:18px;background:var(--bg3);border:1px solid var(--line);margin-bottom:22px;transition:border-color .4s,box-shadow .4s}
.crm__card.live{border-color:rgba(255,178,63,.5);box-shadow:0 0 0 4px rgba(255,178,63,.08)}
.crm__row{display:flex;align-items:center;gap:12px;margin-bottom:14px}
.crm__row small{display:block;color:var(--mut);font-size:13px}
.av.sm{width:38px;height:38px;font-size:14px;background:#2b2b33;color:#fff}
.crm__card.live .av.sm{background:var(--accG);color:#140703}
.crm__f{display:grid;grid-template-columns:1fr 1fr;gap:8px}
.crm__f li{padding:10px 12px;border-radius:12px;background:rgba(255,255,255,.03);font-size:13px}
.crm__f li:last-child{grid-column:1/-1}
.crm__f span{display:block;color:var(--dim);font-size:11.5px;font-weight:700;letter-spacing:.08em;text-transform:uppercase}
.crm__f b{font-size:15px;transition:color .3s}
.crm__f b.flash{animation:flash .9s ease}
@keyframes flash{0%{color:var(--acc2)}100%{color:#fff}}
.crm__steps{display:grid;gap:8px;margin-bottom:22px}
.crm__steps li{display:flex;align-items:center;gap:12px;padding:12px 14px;border-radius:14px;border:1px solid var(--line);color:var(--dim);font-weight:600;font-size:15px;transition:all .4s}
.crm__steps li.on{color:#fff;border-color:rgba(255,120,60,.5);background:rgba(255,77,46,.08)}
.crm__steps li.on svg{color:var(--acc)}

/* proceso */
.pasos{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;counter-reset:p}
.paso{padding:28px 24px;border-radius:var(--r);background:var(--bg2);border:1px solid var(--line);position:relative}
.paso__n{display:grid;place-items:center;width:46px;height:46px;border-radius:50%;background:var(--accG);color:#140703;font-weight:900;font-stretch:120%;font-size:20px;margin-bottom:20px}
.paso h3{margin-bottom:10px}
.paso p{color:var(--mut);font-size:15.5px}
.lunes{display:flex;align-items:center;justify-content:center;gap:12px;margin-top:28px;padding:16px;border-radius:16px;border:1px dashed var(--line);color:var(--mut)}
.lunes svg{color:var(--acc2)}

/* para quién */
.quienes{display:grid;grid-template-columns:1fr 1fr;gap:18px;padding-top:0}
.pq{padding:clamp(26px,3vw,38px);border-radius:28px;background:var(--bg2);border:1px solid var(--line)}
.pq h3{display:flex;align-items:center;gap:10px;font-size:26px;margin-bottom:20px}
.pq h3 svg{color:#2fd574;width:28px;height:28px}
.pq--no h3 svg{color:var(--acc)}
.pq ul{display:grid;gap:12px}
.pq li{padding-left:18px;position:relative;color:var(--mut)}
.pq li::before{content:"";position:absolute;left:0;top:.7em;width:7px;height:7px;border-radius:50%;background:#2fd574}
.pq--no li::before{background:var(--acc)}

/* quiz */
.test .head{margin-inline:auto;text-align:center}
.test .head .lead{margin-inline:auto}
.quiz{max-width:820px;margin:0 auto;padding:clamp(24px,4vw,44px);border-radius:28px;background:var(--bg2);border:1px solid rgba(255,178,63,.25);box-shadow:0 30px 100px -50px rgba(255,178,63,.4)}
.quiz__prog{height:4px;border-radius:4px;background:rgba(255,255,255,.08);margin-bottom:30px;overflow:hidden}
.quiz__prog i{display:block;height:100%;width:0;background:var(--accG);transition:width .5s}
.qstep{animation:swap .45s ease}
.qstep__n{font-size:13px;font-weight:800;letter-spacing:.14em;text-transform:uppercase;color:var(--acc2);margin-bottom:10px}
.qstep h3{font-size:clamp(24px,3vw,34px);margin-bottom:24px}
.qopts{display:grid;gap:10px}
.qopts button{display:flex;align-items:center;gap:14px;padding:16px 18px;border-radius:16px;border:1px solid var(--line);background:rgba(255,255,255,.02);text-align:left;font-size:16px;transition:all .2s}
.qopts button:hover{border-color:rgba(255,120,60,.6);background:rgba(255,77,46,.07)}
.qopts button .k{display:grid;place-items:center;width:30px;height:30px;border-radius:9px;background:var(--bg3);font-weight:800;font-size:13px;color:var(--mut);flex:none}
.qres{text-align:center;animation:swap .5s ease}
.qres__big{font-weight:900;font-stretch:125%;font-size:clamp(90px,14vw,160px);line-height:.9;background:var(--accG);-webkit-background-clip:text;background-clip:text;color:transparent}
.qres h3{font-size:clamp(26px,3.2vw,38px);margin:10px 0 14px}
.qres p{color:var(--mut);max-width:560px;margin:0 auto 12px}
.qres .qres__err{display:inline-flex;gap:10px;text-align:left;padding:14px 16px;border-radius:14px;background:rgba(255,77,46,.07);border:1px solid rgba(255,77,46,.3);color:var(--tx);margin:12px auto 26px;max-width:560px;font-size:15px}
.qres .qres__err svg{color:var(--acc);margin-top:3px}
.qres .hero__cta{justify-content:center}

/* faq */
.faq__list{display:grid;gap:10px;max-width:900px}
.faq details{border-radius:18px;background:var(--bg2);border:1px solid var(--line);overflow:hidden}
.faq summary{list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;padding:22px 24px;font-weight:700;font-size:18px;cursor:pointer}
.faq summary::-webkit-details-marker{display:none}
.faq summary svg{color:var(--acc2);transition:transform .3s}
.faq details[open] summary svg{transform:rotate(45deg)}
.faq details p{padding:0 24px 24px;color:var(--mut);max-width:760px}

/* final */
.final{position:relative;text-align:center;padding:clamp(110px,14vw,190px) var(--pad);overflow:hidden;border-top:1px solid var(--line)}
.final__bg{position:absolute;inset:0;z-index:-1}
.final .g1{width:600px;height:600px;background:#ff4d2e;left:50%;top:40%;transform:translate(-50%,-50%);opacity:.22}
.final .g2{width:380px;height:380px;background:#ffb23f;left:30%;top:70%;opacity:.12}
.final h2{max-width:1000px;margin:0 auto 44px}

.foot{display:flex;flex-direction:column;align-items:center;gap:10px;padding:50px var(--pad) 110px;border-top:1px solid var(--line);color:var(--mut);font-size:14px;text-align:center}
.foot__c{color:var(--dim);font-size:13px}
.wa-float{position:fixed;right:18px;bottom:18px;z-index:60;display:grid;place-items:center;width:58px;height:58px;border-radius:50%;background:var(--accG);color:#140703;box-shadow:0 14px 40px -10px rgba(255,77,46,.8);transition:transform .25s}
.wa-float:hover{transform:scale(1.08)}
.wa-float svg{width:26px;height:26px}

/* ---------- responsive ---------- */
@media (max-width:1080px){
  .nav__links{display:none}
  .hero{grid-template-columns:1fr;text-align:left;padding-top:120px;gap:70px}
  .hero__media{padding:0 40px}
  .loops,.capas{grid-template-columns:1fr}
  .pasos{grid-template-columns:1fr 1fr}
  .niv{grid-template-columns:1fr}
  .niv__stairs{min-height:300px}
}
@media (max-width:820px){
  .quien{grid-template-columns:1fr}
  .gal{grid-template-columns:1fr 1fr;grid-auto-rows:170px}
  .g1{grid-column:span 2;grid-row:span 2}.g5{grid-column:span 2}
  .quien__foto{max-width:420px}
  .nc__body{grid-template-columns:1fr}
  .nc__track{height:auto;flex-wrap:wrap}
  .nc__track button{flex:1 1 calc(50% - 4px);min-height:52px;font-size:13px;align-items:center}
  .nc__track button:last-of-type{flex-basis:100%}
  .nc__head,.nc__scale{display:none}
  .demo__grid{grid-template-columns:1fr}
  .phone{height:560px;max-width:400px;width:100%;margin:0 auto}
  .quienes{grid-template-columns:1fr}
}
@media (max-width:560px){
  body{font-size:16px}
  .nav{padding:8px 8px 8px 12px}
  .brand span{font-size:15px}
  .nav .btn span{display:none}
  .nav .btn{padding:11px}
  .hero{padding:110px 16px 60px}
  .hero__media{padding:0 14px}
  .chip{font-size:12px;padding:8px 10px 8px 8px}
  .chip>svg{width:28px;height:28px;padding:6px}
  .chip.c1{left:-2%}.chip.c2{display:none}.chip.c3{left:-2%}
  .reel{width:min(300px,74vw)}
  .sec{padding:80px 16px}
  .pasos{grid-template-columns:1fr}
  .niv__stairs{gap:5px;min-height:330px}
  .niv__stairs button{padding:10px 7px;min-height:122px}
  .niv__stairs button span{font-size:10.5px}
  .btn{padding:15px 20px}
  .btn--lg{padding:17px 22px;font-size:16px}
  .hero__cta .btn{width:100%;justify-content:center}
  .fondo,.sup{padding-left:16px;padding-right:16px}
  .faq summary{font-size:16px;padding:18px}
  .faq details p{padding:0 18px 18px}
  .lunes{flex-direction:column;text-align:center}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important}
}